Jan De Schepper is a senior marketing and business leader with more than 20 years of experience across international consumer and financial services markets. Before joining Swissquote, he held roles at Saatchi & Saatchi and McDonald’s, where he helped drive digital customer experience, promotions, and product initiatives. He joined Swissquote in 2015, strengthened the bank’s brand and market positioning, and was appointed CMO in 2019. He now leads Marketing, Product Management, and Customer Care, and also serves as President of the Swiss Advertisers Association (SWA).